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Bad SEO technique - Paid links
Google and other search engines place high relevancy on links to your site. Due to this fact, many companies started selling links from high page ranked pages. This proved to be an easy way to climb the search engine rankings and gain high page rank. Or at least - that used to be the case. The search engine companies earn billions, they are armed with many researchers, they are not stupid.. Techniques such as paid links used to work but not any more. Now Google and others can tell if you are using paid links and although they may not penalise you for doing it, they will discount those links. Yes, the ones you paid money for are no longer worth so much as 1 penny. It's not going to get you banned but it is a black hat SEO technique and one you want to avoid. Paid links are a no no no no no.... |
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